Many people have written about The Power of the Network (David Cushman) or to be more academic, The Wealth of Networks (Yochai Benkler). And marketers have been warned about what happens when there is a Groundswell (Charlene Li and Josh Bernoff) or what to do when Here Comes Everbody (Clay Shirky). And these all have been terrific inspirations for my thinking.
But this book is a little bit different from these others. As I write in the introduction
"I wrote this book for every business person struggling to make sense of the changes that are sweeping through our world today."That is, this is a book that seeks to help explain what is happening in every day language and what to do about it as an individual business person.
Embracing the same concepts that I am writing about in the book, I have launched today a website on which I will be publishing drafts of every chapter, open to comment (and hopefully improvement!) by anyone who chooses to stop by. The site is:
To start with I have posted just three pieces:
Introduction -- How Collective Intelligence Will Change The Way We Do Business
Chapter One -- Adapting to Change: How We are evolving into a new species
Chapter Two -- The Precursors of Change
In a week or so I will load a few more chapters on and so on, hopefully settling into a regularly weekly update cycle. I hope this idea of writing a book in public captures your interest and that you join in and tell me what I am getting right and wrong!